Vacant land on the river ready to be developed. 1.84 acres with skyline views on an “L” shaped lot. Previously zoned for PD single family homes and townhomes. Close to Midtown, many groceries stores, Target, tons of restaurants. Environmentals completed. Bring your ideas!
We’re asked at many listing presentations, “Why should I stage my home?” We get it! When you’re looking to net the highest profit, the last thing you want to do is incur more costs. That said, in this case the old saying of, “Sometimes you have to spend money to make money” is truer than ever. Staging your home peeks prospective buyers interest and lets them visualize themselves living in your home. Presenting a buyer with a staged layout is the one of the best ways of getting them to the next step of envisioning where their own furniture would go and picturing what their future looks like in your home.
When selling your home perception is everything and staging is a tool that you as the seller can use to have more influence. Peaking imaginations with an organized, clean home and collection of cohesive furnishings not only accent the style and architecture of the dwelling, but also capture a larger audience and get more potential buyers to view your home in person. The more people viewing, the better chance of receiving an offer. The quicker you come to terms, the less you spend in holding costs. Seems simple enough, right? Well, as you are thinking this is an “investment”, so we all know that nothing is guaranteed. That said, here are a few stats on staging.
Sell for a Higher Price:
On average, Chicago listings that are staged sell for 4-6% higher than their non-staged competitors. An empty home can seem cold and be difficult for buyers to picture how the home could be laid out. Staging helps show the actual size of rooms and takes out the guess work. We want the buyers to imagine living in the home, not if their couch will fit in the living room.
A staged home will generally sell faster and receive more inquiries than a comparable home that is not staged. Buyers are generally viewing many homes and the more memorable your home is the better. When a buyer exits your home with a brochure filled with beautiful photos of your home, it is easier for them to recall it after viewing 10 other homes. Purchasing a home is based largely on “the feels” and staging can set the scene for those.
Cost of Staging:
The cost of staging your home is typically negligible to the price increase you yield for selling your home staged. Typical staging packages start as low as $2500 depending on the size of your home. While holding costs for every seller vary, staging to begin with takes out the guess work on multiple levels and eliminates an extended listing time should your home not sell and you decide a stage must happen later.
Simply put, using a professional staging company highlights the layout of your home and adds a designer feel for a nominal price. No home is 100% perfect. However, staging helps to enhance the wonderful aspects and put a little lipstick on the funky parts. In these instances, things that we initially view as needing a bit of camouflaging, can turn into a charming addition. Our goal as your realtor is to give you not only the best advice, but amazing resources as well. Sometimes a home needs nothing more than a bit of decluttering and rearranging, in other instances a full stage in the best choice. We’re here to walk through your home and give our assessment & ideas to garner the most favorable outcome for you. The Dowell Group creates individual a marketing platform for each listing with the objective to yield more money in less time. Contact us today for an appointment at 312-391-5655 or firstname.lastname@example.org. With our expertise you will have the satisfaction of knowing that you have done everything possible to procure a quick and profitable sale for your most valuable asset!
The Chicago real estate market has experienced historic numbers this summer, so it’s no surprise that listing prices and sales figures have risen. In comparison to last year, the median sale price in the Lincoln Park, West Loop, and Lakeview neighborhoods have all increased 6% or more. For sellers, May-August in the Windy City has been quite fortuitous almost across the board.
Entering the summer market, the buzz around the city was that inventory was low. However, in all these areas the numbers tell a different story. All five neighborhoods included in this study (Lakeview, Lincoln Park, West Loop, Bucktown, and Downtown) saw 6.8% or more in new listings than the same time last year! Downtown leading the way with a 13.6% increase. While these figures are great for prospective buyers, it’s important to consult an agent and exam the stats of your area if you are a seller. Overflow of inventory does have the potential to affect median sales figures. The analysis of Downtown is an example of how a larger number of listings could possibly decrease sale prices.
Overall, this summer market 2017 was strong with very limited stagnation that allowed prices to stay steady and/or increase in the majority of areas. As real estate professionals, we daily see how the market ebbs and flows, which makes us an excellent resource to our clients. If you’re considering selling your home or would like to learn more about the status of your neighborhood market and home value, please contact The Dowell Group today for a free comparative market analysis!
This Off-Market, custom $1.69M Single Family home features the best of both worlds: an expansive interior including 5 spacious bedrooms and 5.5 baths, a stunning spiral staircase, and countless spaces to entertain your friends and family all while being situated on a rare double lot with plenty of outdoor space. Located in a prime Bucktown area within walking distance to hot spots such as Small Cheval, Margie’s Candies, the blue line, and numerous botiques.
Wide open floor plan with soaring ceilings, exposed brick, and a kitchen that walks out to the private, massive yard and patio
2 Private Guest Suites
Large formal dining room with over-sized windows and a barrel ceiling
A Master suite that includes a steam shower, marble tile spa-like bathroom, huge walk-in closet, and a private balcony to enjoy your morning coffee.
3 Luxurious fireplaces
A lower level with radiated heated floors, a multi-functional game room, living space, an office, and a wine closet
Attached two car garage with additional space for 3 outdoor parking spaces
After sustaining fire damage, this historic Wicker Park two-flat was gutted and completely transformed into an atypical but nonetheless handsome single family home. Overseen by Chicago architecture firm fcStudio, the extensive renovation preserved and restored the home’s existing masonry facade while also constructing a two-story addition at the rear of the property. The extra space allowed the home to add an all-new kitchen, additional bedrooms, and enough headroom for an overhanging basement climbing wall.
The updated layout provides large communal family spaces. In addition to re-incorporating a large amount original wood damaged in the fire, the renovation also installed a green geothermal HVAC system. A rear yard, playful splashes of color, and whimsical features such as a chalkboard wall make this the perfect family-friendly Wicker Park residence. The five-bedroom home was featured in Chicago Magzaine’s Home & Garden section in 2010 and hit the market this week seeking $1,600,000.
Recycling a damaged historical two-flat in Wicker Park into a house for the 21st century gave Janan Asfour and Tom McDonald the opportunity to open it up, fill it with light and make it sizzle.
With the architects at FC Studio, they created a fun family home, with a kids’ climbing wall in the basement, a seamless kitchen-to-patio transition that evokes homes in the warm western states, and barn doors that slide into place to hide the laundry or a TV.
They also held on to remnants of its past, including not only the protected landmark facade out front, but old-growth wood that became the stairs and other wood features of the interior.
That was just one piece of the overall green strategy for the rebuild, which also included energy-efficient heating and cooling, insulated windows and sustainably grown mesquite wood flooring.
The couple, who own Webster’s Wine Bar and the restaurant Reno in Logan Square, are moving to Mexico with their two kids. They’ll list the house on Le Moyne Street for sale Wednesday, with Danielle Dowell of Berkshire Hathaway HomeServices KoenigRubloff Realty Group. It was on the market last year at a higher price; they are now asking $1.6 million.
Selling your home doesn’t just mean hiring a realtor to stick a sign out front. There are a lot of preparations you should make to ensure you get the best offer possible in the shortest time. Repair. Just because you’ve gotten used to the cracks in the walls and the rattles in the radiators doesn’t mean a buyer will too. If you have hardwood floors that need refinishing, be sure to get it done—hardwood is a huge selling point. Buyers like to snoop around, so be sure to fix any sticky doors or drawers as well. Finally, don’t forget to address any issues with the exterior—fences, shingles, sidewalks, etc. After all, without curb appeal, some buyers may never get to see the inside. Neutralize. You want buyers to see themselves in your home. If your living room has lime green shag, wood-paneled walls, and all your collectibles and personal photographs, this will be much harder for them to do. Try replacing any bold color choices in your floors and walls with something more neutral—beiges, tans, and whites. Repainting and reflooring will make everything look fresh and new, and help prospective buyers imagine all the possibilities. Stage. Once your house is clean and updated, it’s time to play dress up. Home stagers can add small details and décor touches that will bring out the possibilities in the various spaces in your home: lamps, mirrors, throw rugs and pillows, flowers, decorative soaps and towels, patio furniture. Home staging can be particularly useful if your home is especially old or if the exterior looks dated. Think of it as a little mascara and rouge—if it’s done right, you notice the beauty, not the makeup.