We recently had the pleasure of being a guest on an episode of SG Home Builders podcast. Check out the link below for Danielle’s take on all things Real Estate!
We’re asked at many listing presentations, “Why should I stage my home?” We get it! When you’re looking to net the highest profit, the last thing you want to do is incur more costs. That said, in this case the old saying of, “Sometimes you have to spend money to make money” is truer than ever. Staging your home peeks prospective buyers interest and lets them visualize themselves living in your home. Presenting a buyer with a staged layout is the one of the best ways of getting them to the next step of envisioning where their own furniture would go and picturing what their future looks like in your home.
When selling your home perception is everything and staging is a tool that you as the seller can use to have more influence. Peaking imaginations with an organized, clean home and collection of cohesive furnishings not only accent the style and architecture of the dwelling, but also capture a larger audience and get more potential buyers to view your home in person. The more people viewing, the better chance of receiving an offer. The quicker you come to terms, the less you spend in holding costs. Seems simple enough, right? Well, as you are thinking this is an “investment”, so we all know that nothing is guaranteed. That said, here are a few stats on staging.
Sell for a Higher Price:
On average, Chicago listings that are staged sell for 4-6% higher than their non-staged competitors. An empty home can seem cold and be difficult for buyers to picture how the home could be laid out. Staging helps show the actual size of rooms and takes out the guess work. We want the buyers to imagine living in the home, not if their couch will fit in the living room.
A staged home will generally sell faster and receive more inquiries than a comparable home that is not staged. Buyers are generally viewing many homes and the more memorable your home is the better. When a buyer exits your home with a brochure filled with beautiful photos of your home, it is easier for them to recall it after viewing 10 other homes. Purchasing a home is based largely on “the feels” and staging can set the scene for those.
Cost of Staging:
The cost of staging your home is typically negligible to the price increase you yield for selling your home staged. Typical staging packages start as low as $2500 depending on the size of your home. While holding costs for every seller vary, staging to begin with takes out the guess work on multiple levels and eliminates an extended listing time should your home not sell and you decide a stage must happen later.
Simply put, using a professional staging company highlights the layout of your home and adds a designer feel for a nominal price. No home is 100% perfect. However, staging helps to enhance the wonderful aspects and put a little lipstick on the funky parts. In these instances, things that we initially view as needing a bit of camouflaging, can turn into a charming addition. Our goal as your realtor is to give you not only the best advice, but amazing resources as well. Sometimes a home needs nothing more than a bit of decluttering and rearranging, in other instances a full stage in the best choice. We’re here to walk through your home and give our assessment & ideas to garner the most favorable outcome for you. The Dowell Group creates individual a marketing platform for each listing with the objective to yield more money in less time. Contact us today for an appointment at 312-391-5655 or firstname.lastname@example.org. With our expertise you will have the satisfaction of knowing that you have done everything possible to procure a quick and profitable sale for your most valuable asset!
The Dowell Group is #3 in sales for our Chicago Berkshire Hathaway office…which is number #1 in the Midwest and #3 in the Nation!
Thank you to all our clients who trust us to negotiate & facilitate the best deals for them. If you are looking to buy, sell, rent or invest contact us today. We are here for you 24/7.
Recently our group has had the good fortune of representing two amazing properties! Residing in different neighbors, one new construction and the other a gut rehab that spared no expense. These beautiful homes got us thinking about the extensive features in both. So, to make it a little easier we compiled a list! Please see below for what to take note of while touring the exceptional listings at 2734 N Marshfield & 2139 W LeMoyne.
2743 N Marshfield
MASTER BATHROOM FEATURES
2ND FLOOR & LOWER LEVEL BATHROOM FEATURES
2139 W LeMoyne
Welcome to 1615 Burling, a unique collection of 15 luxury-designed residences in a boutique setting and unmatched location. Comprised of two extraordinary penthouse residences, three expansive duplexes, and a mix of light-filled two and three bedroom homes, this building exemplifies the best of location, architecture, design, quality and lifestyle. Designed by the renowned architectural firm, Pappageorge Haymes, every detail of these homes has been thoughtfully considered.
Interiors defined by extra-wide, light filled spaces that are bright, graceful and welcoming. Each corner residence has been professionally designed with an eye towards generous great rooms, striking kitchens and dream bathrooms, along with extraordinary private outdoor space, elevator access and attached heated garage parking.
The exterior compliments the tradition of Burling Street yet fulfills buyers’ desire for a modern aesthetic and boutique lifestyle.
Nestled at the end of the Burling street cul-de-sac in the heart of Chicago’s Lincoln Park neighborhood, 1615 Burling provides the best of a quaint neighborhood within steps of any city necessity, convenience or luxury.
Our anticipated delivery date is summer of 2016 and pre-construction prices range from $729,000 – $1,999,000. We have begun office presentations at our Koenig Rubloff office at 1800 N Clybourn 2nd floor. Presentations are held every Saturday from 10-1 or by appointment.
For more information contact Danielle Dowell at email@example.com or 312.391.5655.
Zov Construction’s newest development, 1031-1035 S. Racine, features eight expansive 2, 3 & 4 bedroom residences in the heart of Chicago’s Tri-Taylor/Little Italy district.
The qualities of old world heritage, and modern sensibility, create properties infused with cutting edge updates, indisputable style and timeless class.
Taylor Street offers a mix of classic restaurants and interesting wine bars. The Italian eateries that populate the area, a nod to the neighborhood’s immigrant past, coexist happily with neighborhood coffee shops, populated by local residents and students from the nearby university.
The community’s charm, no doubt one reason for the neighborhood’s popularity, is further maximized by a centralized location and easy access to convenient public transportation. 1031-1035 S. Racine is minutes from downtown Chicago, the University of Illinois Chicago campus, and the University of Illinois Medical District.
The four story development straddles an impressive 50’X160′ lot, which allows for eight luxuriously wide and spacious, 2, 3 and 4 bedroom residences! Overall the property’s aesthetic is modern in concept. Large glass-paneled balconies accent a natural stone exterior facade which compliments sleek interior finishes. Custom cabinetry, quartz countertops, walk-in closets and designer bathrooms with radiant heated floors and steam showers are just a few of the luxuries standard to each unit. Multiple outdoor areas and garage parking are also included in the design.
For more information about this exciting development, and other upcoming projects, please contact me, Danielle Dowell, with Berkshire Hathaway Home Services.